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RCSTransactionalTravel and hospitality · Service outage and delays

Flight delay RCS template (transactional)

Send it as soon as a new departure time is confirmed. Passengers get the new time and gate before they head to the airport or gate, and can open rebooking options without queuing at the desk.

Preview

Your brand

Flight [Flight] to [City] is delayed. New departure time: [Time] from gate [Gate]. We are sorry for the wait; your meal voucher is ready in the app.

  • View boarding pass
  • Rebooking options

Variables are highlighted. Replace them with your own values before sending.

Flight [Flight] to [City] is delayed. New departure time: [Time] from gate [Gate]. We are sorry for the wait; your meal voucher is ready in the app.

Buttons: View boarding pass · Rebooking options

SMS fallback of the same text: 1 segment(s) in GSM-7. GSM-7 fits 160 characters in a single SMS, or 153 per segment when the message is split. Counts treat each [Placeholder] as text of similar length; check the final message once your real values are in.

Variables explained

What to put in each variable, with an example value.

VariableWhat it isExample
[Flight]Flight numberSG 214
[City]Destination cityLondon
[Time]New estimated departure time16:45
[Gate]Departure gate, or "to be confirmed"B7

Category and compliance notes

Transactional RCS: send from a verified brand agent; phones without RCS need an SMS fallback, so keep a short plain-text version ready.

Promotional sending hours differ by country, and some regulators also set Ramadan hours.Sender ID rules by countryPlan the send time

Variations

Alternative versions of the same message, following the same channel rules.

  • Gate change

    Gate change for flight [Flight] to [City]: please go to gate [Gate]. Boarding starts at [Time].

    • View boarding pass

    1 SMS segments · GSM-7 · 87 characters

    Check length
  • Flight cancelled

    We are sorry: flight [Flight] to [City] on [Date] has been cancelled. Choose a new flight or request a refund below.

    • Rebooking options
    • Request refund
    • Contact us

    1 SMS segments · GSM-7 · 110 characters

    Check length
  • Shorter version

    Flight [Flight] to [City] is delayed. New departure: [Time], gate [Gate].

    • View boarding pass
    • Rebooking options

    1 SMS segments · GSM-7 · 65 characters

    Check length

How to use this template

  1. 1

    Copy the text

    Copy the message and its suggested replies.

  2. 2

    Build the rich message

    Add an image, card or carousel and the suggestions in the RCS card builder.

  3. 3

    Prepare the SMS fallback

    Keep a plain-text version for phones without RCS, with the same opt-out where needed.

  4. 4

    Send from a verified agent

    Send through a verified RCS brand agent, with automatic fallback to SMS.

Questions about this template

What happens if the recipient's phone has no RCS?

The message falls back to SMS. Sent as plain text, this template is 1 SMS segment(s) in GSM-7, without the suggested replies.

Is this promotional or transactional RCS?

Transactional. It relates to something the customer already has, such as an order, booking or account.

Is this template available in other languages?

Yes. It is written natively in English, French, Spanish, German, Arabic, Portuguese, Turkish, and Simplified Chinese, so the Arabic and other versions read as original messages, not translations.