Shorter version
Booking confirmed, {{1}}. Reference {{2}}, check-in {{3}}, check-out {{4}}. We look forward to welcoming you.
10:24
- Manage booking
109 / 1,024 characters
WhatsAppUtilityTravel and hospitality · Order, booking and shipping
Hotel booking confirmation WhatsApp template (utility)
Send it right after a guest books direct. Having the reference and dates in WhatsApp means guests can find them at check-in, and the manage button cuts calls about changes and requests.
Preview
Your brand
Your booking is confirmed, {{1}}. Booking reference: {{2}}. Check-in: {{3}}. Check-out: {{4}}. You can manage your booking or add special requests at any time.
10:24
- Manage booking
Variables are highlighted. Replace them with your own values before sending.
Your booking is confirmed, {{1}}. Booking reference: {{2}}. Check-in: {{3}}. Check-out: {{4}}. You can manage your booking or add special requests at any time.
Buttons: Manage booking
Variables explained
What to put in each variable, with an example value.
| Variable | What it is | Example |
|---|---|---|
{{1}} | Guest's first name | James |
{{2}} | Booking reference | HTL-58213 |
{{3}} | Check-in date, optionally with time | Fri 12 Dec, from 3 PM |
{{4}} | Check-out date, optionally with time | Mon 15 Dec, by 12 PM |
Category and compliance notes
Meta classifies this as a utility template: it is triggered by a specific transaction, account event or booking the customer already has. Keep it free of offers, discounts and promotional links; any promotional line makes Meta recategorise it as marketing.
Variations
Alternative versions of the same message, following the same channel rules.
With room and amount paid
Your booking is confirmed, {{1}}. Reference: {{2}}. Room: {{3}}. Dates: {{4}} to {{5}}. Total paid: {{6}}. Please show this message at reception on arrival.
10:24
- Manage booking
- Get directions
156 / 1,024 characters
Pay at the hotel
Your booking is confirmed, {{1}}. Reference: {{2}}. Check-in: {{3}}. Check-out: {{4}}. Payment will be taken at the hotel on arrival.
10:24
- Manage booking
- Cancel booking
133 / 1,024 characters
How to use this template
- 1
Copy the template
Copy the body, footer and buttons exactly as shown, including the {{1}} variables.
- 2
Add sample values
Meta asks for a sample value for every variable when you submit, so use the examples in the table above.
- 3
Submit it for approval
Create it in WhatsApp Manager or through the API under the category shown, in the language you send in.
- 4
Send it
Once approved, send it from your campaigns or trigger it from your systems over the API.
Questions about this template
Which WhatsApp category is this template?
Utility. It confirms or updates a specific order, account or booking. If you add an offer or a promotional link, Meta will recategorise it as marketing.
How long is this WhatsApp template?
The body has 159 characters of the 1,024 WhatsApp allows, with 4 variable(s) and 1 button(s).
Do I need opt-in to send this template?
Yes. WhatsApp requires opt-in before a business starts a conversation, including for utility messages such as order and account updates. Collect it at checkout or sign-up.
Is this template available in other languages?
Yes. It is written natively in English, French, Spanish, German, Arabic, Portuguese, Turkish, and Simplified Chinese, so the Arabic and other versions read as original messages, not translations.