Shorter version
[Courier]: Eid holidays: deliveries from [Date] to [Date] may take 1-2 extra days. Track: [Link]
1 SMS segments · GSM-7 · 88 characters
SMSTransactionalLogistics and delivery · Service outage and delays
Eid holiday delivery delays SMS template (transactional)
Send it a few days before the Eid holidays to customers with parcels in transit. Setting expectations early keeps support queues manageable when delivery times stretch over the break.
Preview
Your brand
[Courier]: Due to the Eid holidays, deliveries between [Date] and [Date] may take 1-2 extra days. Thank you for your patience. Track: [Link]
Variables are highlighted. Replace them with your own values before sending.
[Courier]: Due to the Eid holidays, deliveries between [Date] and [Date] may take 1-2 extra days. Thank you for your patience. Track: [Link]
132 characters in GSM-7, which is 1 SMS segment(s). GSM-7 fits 160 characters in a single SMS, or 153 per segment when the message is split. Counts treat each [Placeholder] as text of similar length; check the final message once your real values are in.
Variables explained
What to put in each variable, with an example value.
| Variable | What it is | Example |
|---|---|---|
[Courier] | Courier or brand name matching the sender ID | SwiftPost |
[Date] | Start and end of the holiday period; the same token is used twice, so fill each one in turn | 30 March |
[Link] | Short tracking link | swft.ps/t |
Category and compliance notes
Transactional SMS: it must relate to something the customer did or owns. Keep it free of offers and promotional links, or operators may filter it as promotional traffic and apply quiet hours.
Promotional sending hours differ by country, and some regulators also set Ramadan hours.Sender ID rules by countryPlan the send time
Variations
Alternative versions of the same message, following the same channel rules.
With Eid greeting
[Courier]: Eid Mubarak! Our teams take a short break from [Date] to [Date], so deliveries may arrive 1-2 days later than usual. Track: [Link]
1 SMS segments · GSM-7 · 133 characters
With last order date
[Courier]: Due to the Eid holidays, parcels shipped after [Date] may arrive 1-2 days late. Plan ahead and track your shipments here: [Link]
1 SMS segments · GSM-7 · 133 characters
How to use this template
- 1
Copy the text
Copy the message and keep the brand name at the start so the recipient knows who is writing.
- 2
Replace the placeholders
Map each [Placeholder] to a field in your contact list or system, keeping the message short.
- 3
Check length and encoding
Paste the final text into the SMS counter to see the segments you will pay for.
- 4
Send from a registered sender ID
Use a sender ID registered for this traffic type in each destination country.
Questions about this template
How many SMS segments is this message?
1 segment(s): the text has 132 characters in GSM-7. GSM-7 fits 160 characters in a single SMS, or 153 per segment when the message is split.
Is this promotional or transactional SMS?
Transactional. It relates to a specific order, account or appointment, so it can be sent around the clock as long as it carries no promotional content.
When can I send this message?
Any time. Transactional and OTP messages are delivered 24/7; time-of-day windows such as 07:00–21:00 in the UAE or 09:00–22:00 in Saudi Arabia apply to promotional traffic.
Is this template available in other languages?
Yes. It is written natively in English, French, Spanish, German, Arabic, Portuguese, Turkish, and Simplified Chinese, so the Arabic and other versions read as original messages, not translations.