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SMSOTPTravel and hospitality · OTP and verification

Account sign-in code SMS template for travel bookings (OTP)

Send it when travellers log in to manage bookings, loyalty points or saved cards. The line saying you never call for the code protects customers from booking and refund scams.

Preview

Your brand

[Code] is your [Brand] sign-in code. It expires in 10 minutes. We will never call you to ask for it.

Variables are highlighted. Replace them with your own values before sending.

[Code] is your [Brand] sign-in code. It expires in 10 minutes. We will never call you to ask for it.

96 characters in GSM-7, which is 1 SMS segment(s). GSM-7 fits 160 characters in a single SMS, or 153 per segment when the message is split. Counts treat each [Placeholder] as text of similar length; check the final message once your real values are in.

Variables explained

What to put in each variable, with an example value.

VariableWhat it isExample
[Code]The one-time sign-in code560382
[Brand]Airline, hotel group or travel app nameSkyGulf

Category and compliance notes

OTP SMS: name the brand, state the expiry, never put the code inside a link and send from a sender ID registered for transactional or OTP traffic so it is delivered 24/7.

Promotional sending hours differ by country, and some regulators also set Ramadan hours.Sender ID rules by countryPlan the send time

Variations

Alternative versions of the same message, following the same channel rules.

  • Shorter version

    [Code] is your [Brand] code. Valid for 10 min. Never share it.

    1 SMS segments · GSM-7 · 58 characters

    Check length
  • Booking change check

    [Code] is your [Brand] code to confirm changes to booking [Booking ref]. It expires in 10 minutes. Do not share it.

    1 SMS segments · GSM-7 · 109 characters

    Check length
  • 5-minute expiry

    [Code] is your [Brand] sign-in code. It expires in 5 minutes. If you did not try to sign in, change your password.

    1 SMS segments · GSM-7 · 110 characters

    Check length

How to use this template

  1. 1

    Copy the text

    Copy the message and keep the brand name at the start so the recipient knows who is writing.

  2. 2

    Replace the placeholders

    Map each [Placeholder] to a field in your contact list or system, keeping the message short.

  3. 3

    Check length and encoding

    Paste the final text into the SMS counter to see the segments you will pay for.

  4. 4

    Send from a registered sender ID

    Use a sender ID registered for this traffic type in each destination country.

Questions about this template

How many SMS segments is this message?

1 segment(s): the text has 96 characters in GSM-7. GSM-7 fits 160 characters in a single SMS, or 153 per segment when the message is split.

Is this promotional or transactional SMS?

Transactional (OTP). One-time passcodes are delivered 24/7 and should use a sender ID registered for OTP or transactional traffic.

When can I send this message?

Any time. Transactional and OTP messages are delivered 24/7; time-of-day windows such as 07:00–21:00 in the UAE or 09:00–22:00 in Saudi Arabia apply to promotional traffic.

Is this template available in other languages?

Yes. It is written natively in English, French, Spanish, German, Arabic, Portuguese, Turkish, and Simplified Chinese, so the Arabic and other versions read as original messages, not translations.