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WhatsAppUtilityHealthcare · Appointment reminder

Appointment reminder WhatsApp template for clinics (utility)

Send it a day or two before the visit. Patients confirm or reschedule with one tap, and the reminder to bring ID and insurance card speeds up check-in at reception.

Preview

Your brand

Hello {{1}}, this is a reminder of your appointment with {{2}} on {{3}} at {{4}}, at our {{5}} branch. Please bring your ID and insurance card. Let us know if you can make it.

10:24

  • Confirm
  • Reschedule

Variables are highlighted. Replace them with your own values before sending.

Hello {{1}}, this is a reminder of your appointment with {{2}} on {{3}} at {{4}}, at our {{5}} branch. Please bring your ID and insurance card. Let us know if you can make it.

Buttons: Confirm · Reschedule

Variables explained

What to put in each variable, with an example value.

VariableWhat it isExample
{{1}}Patient's first nameAisha
{{2}}Doctor's name with titleDr Sara Haddad
{{3}}Appointment dateTuesday 14 October
{{4}}Appointment time10:30 AM
{{5}}Branch or location nameJumeirah

Category and compliance notes

Meta classifies this as a utility template: it is triggered by a specific transaction, account event or booking the customer already has. Keep it free of offers, discounts and promotional links; any promotional line makes Meta recategorise it as marketing.

Variations

Alternative versions of the same message, following the same channel rules.

  • Shorter version

    Hello {{1}}, see you on {{2}} at {{3}} with {{4}}. Let us know if you can make it.

    10:24

    • Confirm
    • Reschedule

    82 / 1,024 characters

  • Video consultation

    Hello {{1}}, your video consultation with {{2}} is on {{3}} at {{4}}. Please join a few minutes early from a quiet place, using the link in your patient app.

    10:24

    • Confirm
    • Reschedule

    157 / 1,024 characters

  • With cancel option

    Hello {{1}}, your appointment with {{2}} is on {{3}} at {{4}}, at our {{5}} branch. If you can no longer attend, please tell us so we can offer the slot to another patient.

    10:24

    • Confirm
    • Reschedule
    • Cancel

    172 / 1,024 characters

How to use this template

  1. 1

    Copy the template

    Copy the body, footer and buttons exactly as shown, including the {{1}} variables.

  2. 2

    Add sample values

    Meta asks for a sample value for every variable when you submit, so use the examples in the table above.

  3. 3

    Submit it for approval

    Create it in WhatsApp Manager or through the API under the category shown, in the language you send in.

  4. 4

    Send it

    Once approved, send it from your campaigns or trigger it from your systems over the API.

Questions about this template

Which WhatsApp category is this template?

Utility. It confirms or updates a specific order, account or booking. If you add an offer or a promotional link, Meta will recategorise it as marketing.

How long is this WhatsApp template?

The body has 175 characters of the 1,024 WhatsApp allows, with 5 variable(s) and 2 button(s).

Do I need opt-in to send this template?

Yes. WhatsApp requires opt-in before a business starts a conversation, including for utility messages such as order and account updates. Collect it at checkout or sign-up.

Is this template available in other languages?

Yes. It is written natively in English, French, Spanish, German, Arabic, Portuguese, Turkish, and Simplified Chinese, so the Arabic and other versions read as original messages, not translations.