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SMSTransactionalHealthcare · Feedback and NPS

Post-visit survey SMS template (transactional)

Send it a few hours after the appointment, while the visit is still fresh. Patients reply with a single number, giving you a running Net Promoter Score per clinic without any app or form.

Preview

Your brand

[Clinic]: Thank you for visiting us today, [Name]. How likely are you to recommend us to a friend? Reply with a number from 0 to 10.

Variables are highlighted. Replace them with your own values before sending.

[Clinic]: Thank you for visiting us today, [Name]. How likely are you to recommend us to a friend? Reply with a number from 0 to 10.

128 characters in GSM-7, which is 1 SMS segment(s). GSM-7 fits 160 characters in a single SMS, or 153 per segment when the message is split. Counts treat each [Placeholder] as text of similar length; check the final message once your real values are in.

Variables explained

What to put in each variable, with an example value.

VariableWhat it isExample
[Clinic]Clinic name or sender IDAl Noor Clinic
[Name]Patient's first nameFatima

Category and compliance notes

Transactional SMS: it must relate to something the customer did or owns. Keep it free of offers and promotional links, or operators may filter it as promotional traffic and apply quiet hours.

Promotional sending hours differ by country, and some regulators also set Ramadan hours.Sender ID rules by countryPlan the send time

Variations

Alternative versions of the same message, following the same channel rules.

  • With survey link

    [Clinic]: Thank you for visiting today, [Name]. Please tell us about your visit in 2 minutes: [Link]

    1 SMS segments · GSM-7 · 94 characters

    Check length
  • Rate the doctor

    [Clinic]: Hi [Name], how would you rate your consultation with [Doctor] today? Reply 1 (poor) to 5 (excellent).

    1 SMS segments · GSM-7 · 105 characters

    Check length
  • Shorter version

    [Clinic]: Thanks for your visit, [Name]. Would you recommend us? Reply 0-10.

    1 SMS segments · GSM-7 · 72 characters

    Check length

How to use this template

  1. 1

    Copy the text

    Copy the message and keep the brand name at the start so the recipient knows who is writing.

  2. 2

    Replace the placeholders

    Map each [Placeholder] to a field in your contact list or system, keeping the message short.

  3. 3

    Check length and encoding

    Paste the final text into the SMS counter to see the segments you will pay for.

  4. 4

    Send from a registered sender ID

    Use a sender ID registered for this traffic type in each destination country.

Questions about this template

How many SMS segments is this message?

1 segment(s): the text has 128 characters in GSM-7. GSM-7 fits 160 characters in a single SMS, or 153 per segment when the message is split.

Is this promotional or transactional SMS?

Transactional. It relates to a specific order, account or appointment, so it can be sent around the clock as long as it carries no promotional content.

When can I send this message?

Any time. Transactional and OTP messages are delivered 24/7; time-of-day windows such as 07:00–21:00 in the UAE or 09:00–22:00 in Saudi Arabia apply to promotional traffic.

Is this template available in other languages?

Yes. It is written natively in English, French, Spanish, German, Arabic, Portuguese, Turkish, and Simplified Chinese, so the Arabic and other versions read as original messages, not translations.