With duration
Hello {{1}}, {{2}} will be under scheduled maintenance on {{3}} from {{4}} to {{5}}. Please save your work before the window starts.
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WhatsAppUtilitySaaS and apps · Service outage and delays
Scheduled maintenance WhatsApp template (utility)
Send it a few days before a planned maintenance window, to admins or users who rely on the service. Advance notice lets teams plan around downtime instead of discovering it mid-task.
Preview
Your brand
Hello {{1}}, scheduled maintenance for {{2}} will take place on {{3}} at {{4}}. The service may be unavailable for up to 30 minutes during this window.
10:24
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Variables are highlighted. Replace them with your own values before sending.
Hello {{1}}, scheduled maintenance for {{2}} will take place on {{3}} at {{4}}. The service may be unavailable for up to 30 minutes during this window.
Buttons: View status page
Variables explained
What to put in each variable, with an example value.
| Variable | What it is | Example |
|---|---|---|
{{1}} | User's or account admin's first name | Ravi |
{{2}} | Product or service affected | Planly |
{{3}} | Maintenance date | Sunday 2 June |
{{4}} | Start time with time zone | 02:00 GST |
Category and compliance notes
Meta classifies this as a utility template: it is triggered by a specific transaction, account event or booking the customer already has. Keep it free of offers, discounts and promotional links; any promotional line makes Meta recategorise it as marketing.
Variations
Alternative versions of the same message, following the same channel rules.
Maintenance complete
Hello {{1}}, scheduled maintenance for {{2}} is complete and all services are running normally. Thank you for your patience.
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Read-only mode
Hello {{1}}, during maintenance on {{2}} at {{3}}, {{4}} will be read-only for about 30 minutes. You can view data but not make changes.
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How to use this template
- 1
Copy the template
Copy the body, footer and buttons exactly as shown, including the {{1}} variables.
- 2
Add sample values
Meta asks for a sample value for every variable when you submit, so use the examples in the table above.
- 3
Submit it for approval
Create it in WhatsApp Manager or through the API under the category shown, in the language you send in.
- 4
Send it
Once approved, send it from your campaigns or trigger it from your systems over the API.
Questions about this template
Which WhatsApp category is this template?
Utility. It confirms or updates a specific order, account or booking. If you add an offer or a promotional link, Meta will recategorise it as marketing.
How long is this WhatsApp template?
The body has 151 characters of the 1,024 WhatsApp allows, with 4 variable(s) and 1 button(s).
Do I need opt-in to send this template?
Yes. WhatsApp requires opt-in before a business starts a conversation, including for utility messages such as order and account updates. Collect it at checkout or sign-up.
Is this template available in other languages?
Yes. It is written natively in English, French, Spanish, German, Arabic, Portuguese, Turkish, and Simplified Chinese, so the Arabic and other versions read as original messages, not translations.