With account number
Dear {{1}}, your bill for account {{2}} ({{3}}) is ready. Amount due: {{4}}. Due date: {{5}}. Tap below to pay or download it.
10:24
- Pay bill
- Get PDF
126 / 1,024 characters
WhatsAppUtilityGovernment and utilities · Payment reminder
Electricity and water bill WhatsApp template (utility)
Send it when the monthly bill is generated. Customers get the key figures in the chat, can pay straight away and download the PDF without logging in to a portal.
Preview
Your brand
Dear {{1}}, your electricity and water bill for {{2}} is ready. Amount due: {{3}}. Due date: {{4}}. Pay in the app, or tap below to get your bill as a PDF.
10:24
- Pay bill
- Get PDF
Variables are highlighted. Replace them with your own values before sending.
Dear {{1}}, your electricity and water bill for {{2}} is ready. Amount due: {{3}}. Due date: {{4}}. Pay in the app, or tap below to get your bill as a PDF.
Buttons: Pay bill · Get PDF
Variables explained
What to put in each variable, with an example value.
| Variable | What it is | Example |
|---|---|---|
{{1}} | Customer's name as on the account | Mr Hassan |
{{2}} | Billing period | May 2026 |
{{3}} | Amount due with currency | AED 612.40 |
{{4}} | Due date | 15 June 2026 |
Category and compliance notes
Meta classifies this as a utility template: it is triggered by a specific transaction, account event or booking the customer already has. Keep it free of offers, discounts and promotional links; any promotional line makes Meta recategorise it as marketing.
Variations
Alternative versions of the same message, following the same channel rules.
Overdue reminder
Dear {{1}}, your electricity and water bill of {{2}} was due on {{3}} and is still unpaid. Please pay as soon as possible to avoid service interruption.
10:24
- Pay bill
- Contact us
152 / 1,024 characters
Payment received
Dear {{1}}, thank you. We have received your payment of {{2}} for your {{3}} bill. Your receipt is available below.
10:24
- Get receipt
115 / 1,024 characters
How to use this template
- 1
Copy the template
Copy the body, footer and buttons exactly as shown, including the {{1}} variables.
- 2
Add sample values
Meta asks for a sample value for every variable when you submit, so use the examples in the table above.
- 3
Submit it for approval
Create it in WhatsApp Manager or through the API under the category shown, in the language you send in.
- 4
Send it
Once approved, send it from your campaigns or trigger it from your systems over the API.
Questions about this template
Which WhatsApp category is this template?
Utility. It confirms or updates a specific order, account or booking. If you add an offer or a promotional link, Meta will recategorise it as marketing.
How long is this WhatsApp template?
The body has 155 characters of the 1,024 WhatsApp allows, with 4 variable(s) and 2 button(s).
Do I need opt-in to send this template?
Yes. WhatsApp requires opt-in before a business starts a conversation, including for utility messages such as order and account updates. Collect it at checkout or sign-up.
Is this template available in other languages?
Yes. It is written natively in English, French, Spanish, German, Arabic, Portuguese, Turkish, and Simplified Chinese, so the Arabic and other versions read as original messages, not translations.