With price
Celebrate New Year's Eve with us, {{1}}! Our countdown dinner on 31 December is {{2}} per person, including a set menu and live music. Seats are limited.
10:24
- Reserve a table
- Stop promotions
153 / 1,024 characters
Send it to opted-in guests in early December. New Year's Eve tables go fast, so a clear set-menu offer with a reservation button turns interest into bookings before guests choose elsewhere.
Happy New Year, {{1}}! Welcome {{2}} with our countdown dinner on 31 December, with live music and a set menu. Seats are limited, so book early.
10:24
Variables are highlighted. Replace them with your own values before sending.
Happy New Year, {{1}}! Welcome {{2}} with our countdown dinner on 31 December, with live music and a set menu. Seats are limited, so book early.
Buttons: Reserve a table · Stop promotions
What to put in each variable, with an example value.
| Variable | What it is | Example |
|---|---|---|
{{1}} | Guest's first name | Chris |
{{2}} | The year you are welcoming | 2027 |
Meta classifies this as a marketing template: it promotes, re-engages or announces. Send it only to people who opted in to hear from you on WhatsApp, keep the opt-out quick reply, and expect it to be billed at the marketing rate and subject to Meta's per-user marketing limits.
Alternative versions of the same message, following the same channel rules.
Celebrate New Year's Eve with us, {{1}}! Our countdown dinner on 31 December is {{2}} per person, including a set menu and live music. Seats are limited.
10:24
153 / 1,024 characters
Hi {{1}}, only a few tables are left for our New Year's Eve countdown dinner. Book now to welcome {{2}} with us.
10:24
112 / 1,024 characters
Happy New Year, {{1}}! Ring in {{2}} as a family at our early countdown dinner on 31 December, with a kids' menu and fireworks view.
10:24
132 / 1,024 characters
Copy the template
Copy the body, footer and buttons exactly as shown, including the {{1}} variables.
Add sample values
Meta asks for a sample value for every variable when you submit, so use the examples in the table above.
Submit it for approval
Create it in WhatsApp Manager or through the API under the category shown, in the language you send in.
Send it
Once approved, send it from your campaigns or trigger it from your systems over the API.
Marketing. It promotes an offer, a product or a re-engagement, so Meta bills it at the marketing rate, it needs opt-in and it counts towards the per-user marketing message limits.
The body has 144 characters of the 1,024 WhatsApp allows, with 2 variable(s) and 2 button(s).
Yes. WhatsApp requires opt-in before you message someone, and marketing templates also need a clear way to stop promotions, which is why the template keeps the opt-out button.
Yes. It is written natively in English, French, Spanish, German, Arabic, Portuguese, Turkish, and Simplified Chinese, so the Arabic and other versions read as original messages, not translations.
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