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SMSPromotionalReal estate · Re-engagement

Still looking property re-engagement SMS template (promotional)

Send it to opted-in leads who have gone quiet for a few weeks. Pointing to fresh matches in their preferred area restarts the conversation without a hard sell.

Preview

Your brand

[Agency]: Still looking for a home in [Area], [Name]? [Number] new properties match your search this week. See them: [Link] Reply STOP to opt out

Variables are highlighted. Replace them with your own values before sending.

[Agency]: Still looking for a home in [Area], [Name]? [Number] new properties match your search this week. See them: [Link] Reply STOP to opt out

135 characters in GSM-7, which is 1 SMS segment(s). GSM-7 fits 160 characters in a single SMS, or 153 per segment when the message is split. Counts treat each [Placeholder] as text of similar length; check the final message once your real values are in.

Variables explained

What to put in each variable, with an example value.

VariableWhat it isExample
[Agency]Agency name matching the sender IDHarbour Homes
[Area]The area the lead searched inDubai Hills
[Name]Lead's first nameAhmed
[Number]Count of new matching properties this week6
[Link]Link to a filtered results pagehbh.ae/s/hills

Category and compliance notes

Promotional SMS: send only to contacts who opted in, keep the opt-out instruction in every message, use a sender ID registered for promotional traffic and respect each country's sending hours.

Promotional sending hours differ by country, and some regulators also set Ramadan hours.Sender ID rules by countryPlan the send time

Variations

Alternative versions of the same message, following the same channel rules.

  • Shorter version

    [Agency]: [Number] new homes in [Area] match your search, [Name]. See them: [Link] Reply STOP to opt out

    1 SMS segments · GSM-7 · 94 characters

    Check length
  • Offer a call

    [Agency]: Hi [Name], still searching in [Area]? Our agent can shortlist homes for you this week. Book a call: [Link] Reply STOP to opt out

    1 SMS segments · GSM-7 · 130 characters

    Check length
  • Market update

    [Agency]: Hi [Name], prices and availability in [Area] have changed since your last search. See the latest homes: [Link] Reply STOP to opt out

    1 SMS segments · GSM-7 · 134 characters

    Check length

How to use this template

  1. 1

    Copy the text

    Copy the message and keep the brand name at the start so the recipient knows who is writing.

  2. 2

    Replace the placeholders

    Map each [Placeholder] to a field in your contact list or system, keeping the message short.

  3. 3

    Check length and encoding

    Paste the final text into the SMS counter to see the segments you will pay for.

  4. 4

    Send from a registered sender ID

    Use a sender ID registered for this traffic type in each destination country.

Questions about this template

How many SMS segments is this message?

1 segment(s): the text has 135 characters in GSM-7. GSM-7 fits 160 characters in a single SMS, or 153 per segment when the message is split.

Is this promotional or transactional SMS?

Promotional. It needs consent and an opt-out, and it must be sent from a sender ID registered for promotional traffic within each country's allowed hours.

When can I send this message?

Within each country's promotional window in the recipient's local time: for example 07:00–21:00 in the UAE and 09:00–22:00 in Saudi Arabia. Use the send-time planner to check every country on your list.

Is this template available in other languages?

Yes. It is written natively in English, French, Spanish, German, Arabic, Portuguese, Turkish, and Simplified Chinese, so the Arabic and other versions read as original messages, not translations.