SMS pricing and sender ID rules in the United States
Indicative rates by operator and volume, sender ID registration, consent rules and quiet hours for business SMS to the United States, from BroadNet's published rate card and regulatory research.
- SMS from (per segment)
- $0.0095
- Operators (3 direct)
- 4
- Sender ID registration
- 7-14 business days (10DLC)
- Regulator
- FCC + CTIA
Short answer
Business SMS to the United States starts at $0.0095 per message segment on BroadNet's published rate card, with lower rates from 100,000 messages a month. 4 mobile operators are covered, 3 on direct routes. Sender ID registration with FCC + CTIA typically takes 7-14 business days (10DLC).
SMS list rates in United States
Indicative price per SMS segment by monthly volume tier, averaged across operators, from BroadNet's published rate card. The more you send, the lower the rate.
Indicative list prices in USD before taxes and sender ID fees, reviewed September 24, 2026. Your quote confirms the final rate.
| Operator | Up to 100,000 |
|---|---|
| T-Mobile USA | $0.0095 |
| AT&T | $0.0095 |
| Verizon | $0.0095 |
Rates by operator and volume tier
| Operator | Route | Up to 100,000 | 100,000 to 1 million | 1 to 5 million | 5 million and more |
|---|---|---|---|---|---|
| T-Mobile USA | Direct | $0.0095 | $0.0084 | $0.0070 | $0.0057 |
| AT&T | Direct | $0.0095 | $0.0084 | $0.0070 | $0.0057 |
| Verizon | Direct | $0.0095 | $0.0084 | $0.0070 | $0.0057 |
USD per SMS segment, before taxes and sender ID fees. Rate card reviewed 24 September 2026.
SMS rules in the United States
Summary of Federal Communications Commission (FCC) and CTIA (carrier consortium) (FCC + CTIA) and operator requirements. Last reviewed 1 October 2026; rules change, so we confirm them for your traffic during onboarding.
Sender ID formats
- FCC + CTIA · T-Mobile USA and AT&T: 10DLC, toll-free or short code (no alphanumeric sender IDs)
Sender ID registration
- FCC + CTIA · T-Mobile USA and AT&T: 10DLC: brand and campaign registration with The Campaign Registry, filed through a campaign service provider
- Typical lead time: 7-14 business days (10DLC).
Consent (opt-in)
- TCPA-compliant express written consent required for marketing. Transactional traffic permitted under the established-business-relationship exception.
Opt-out
- STOP keyword honoured immediately and confirmed once. CTIA short-code monitoring audits compliance.
Quiet hours and send window
- Marketing A2P restricted to the recipient's local 08:00–21:00 window under TCPA.
- Promotional window on the rate card: 08:00–21:00 local.
Regulator
- Federal Communications Commission (FCC) and CTIA (carrier consortium) (FCC + CTIA). Country code +1.
Sources
- List rates: BroadNet's published SMS rate card, reviewed 24 September 2026. Indicative, excluding taxes; your quote confirms the final price. Cost estimator
- 47 CFR 64.1200
- FCC
- CTIA
- TCR
- TCR FAQ
- CTIA Messaging Principles
Send SMS to the United States with one API
The same REST API and SMPP connection reach the United States and every other market, with delivery receipts on one webhook and automatic fallback to WhatsApp or RCS where you enable it.
curl -X POST https://api.broadnet.me/sms/sendSms \
-H "Authorization: Bearer $BROADNET_TOKEN" \
-H "Content-Type: application/json" \
-d '{"senderId":"YourBrand","destinationNumber":"1…","message":"Hello from YourBrand","messageType":"TEXT"}'SMS to the United States: questions
How much does it cost to send an SMS to the United States?
Indicative list rates start at $0.0095 per SMS segment, falling to about $0.0057 at 5 million messages a month. Prices exclude taxes and sender ID fees; your quote confirms the final rate.
Do I need to register a sender ID in the United States?
Yes. 10DLC: brand and campaign registration with The Campaign Registry, filed through a campaign service provider. We submit it for you and confirm the current requirements during onboarding.
How long does sender ID registration take in the United States?
Typically 7–14 business days (10DLC), depending on the operator and the documents provided. We confirm the current timeline for your sender ID during onboarding.
When can I send promotional SMS in the United States?
Promotional window: 08:00–21:00 local time. Marketing A2P restricted to the recipient's local 08:00–21:00 window under TCPA.
Which mobile operators can I reach in the United States?
T-Mobile USA (direct route), AT&T (direct route), Verizon (direct route), UScellular (T-Mobile) (partner route).
What opt-out wording is required in the United States?
STOP keyword honoured immediately and confirmed once. CTIA short-code monitoring audits compliance.
SMS pricing in nearby markets
Data: BroadNet published rate card and regulatory research, reviewed 24 September 2026. URL: https://omnichannels.ai/sms-pricing/usa/