--- title: "WhatsApp Business API pricing in Rest of Latin America" description: "WhatsApp rates for Rest of Latin America from 1 October 2026: marketing $0.0740, utility $0.0113, authentication $0.0113 per message, plus volume tiers." canonical: "https://omnichannels.ai/whatsapp-pricing/rest-of-latin-america/" language: "en" updated: "2026-10-10" publisher: "BroadNet Technologies" brand: "OmniChannels.ai" --- # WhatsApp Business API pricing in Rest of Latin America Canonical: https://omnichannels.ai/whatsapp-pricing/rest-of-latin-america/ Language: en Publisher: OmniChannels.ai by BroadNet Technologies Meta's per-message rates for recipients in Rest of Latin America, effective 1 October 2026, with volume tiers, free-message rules and a worked monthly example. OmniChannels.ai passes Meta's rate through with zero markup. **Short answer:** A WhatsApp marketing message to Rest of Latin America costs $0.0740, a utility message $0.0113 and an authentication (OTP) message $0.0113 from 1 October 2026, charged by Meta per delivered message. The first 1,000 service messages per number each month are free. OmniChannels.ai charges Meta's rate with zero markup. ## Rates by message category | Category | USD per message | Per 1,000 messages | |---|---|---| | Marketing | $0.0740 | $74.00 | | Utility | $0.0113 | $11.30 | | Authentication | $0.0113 | $11.30 | | Service | $0.0113 | $11.30 | This rate applies to recipients in: Bolivia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Haiti, Honduras, Jamaica, Nicaragua, Panama, Paraguay, Puerto Rico, Uruguay and Venezuela. Free-message rules, how volume tiers are counted and Meta's price-change calendar are the same in every market: https://omnichannels.ai/whatsapp-pricing/#rules ## SMS rates across Rest of Latin America 3 of the 15 countries billed at this Meta rate also have a published SMS rate card with us. A WhatsApp authentication template costs $0.0113 in all of them; compare it with each country's cheapest SMS rate: | Country | SMS from | Regulator · sender ID lead time | |---|---|---| | Ecuador | $0.0380 | ARCOTEL · 7-14 business days | | Bolivia | $0.0400 | ATT · 10-14 business days | | Uruguay | $0.0400 | URSEC · 5-10 business days | SMS in Spanish fits 160 GSM-7 characters per segment until one character outside GSM-7, or an emoji, drops it to 70. ## Template languages for Rest of Latin America Customers in Rest of Latin America mostly read Spanish, English and Haitian Creole. With 3 languages in common use, pick the template language from the customer's stored preference, not from the phone number's country code. ## Volume tiers ### utility | Monthly messages | Rate | vs list | |---|---|---| | 0–100,000 | $0.0113 | list | | 100,001–1,000,000 | $0.0107 | -5% | | 1,000,001–4,500,000 | $0.0102 | -10% | | 4,500,001–15,000,000 | $0.0096 | -15% | | 15,000,001–30,000,000 | $0.0090 | -20% | | 30,000,001+ | $0.0085 | -25% | ### authentication | Monthly messages | Rate | vs list | |---|---|---| | 0–120,000 | $0.0113 | list | | 120,001–400,000 | $0.0107 | -5% | | 400,001–1,000,000 | $0.0102 | -10% | | 1,000,001–5,000,000 | $0.0096 | -15% | | 5,000,001–10,000,000 | $0.0090 | -20% | | 10,000,001+ | $0.0085 | -25% | ### Volume tiers at 2,000,000 utility messages 2,000,000 utility templates a month in Rest of Latin America: $20960.00 instead of $22600.00 at list, a blended $0.01048 per message (7% off). ## Worked example An illustrative month for a business messaging customers in Rest of Latin America, at list rates before volume tiers: - Marketing: 50,000 × $0.0740 = $3700.00 - Utility: 200,000 × $0.0113 = $2260.00 - Authentication: 100,000 × $0.0113 = $1130.00 - Service (1,000 free): 29,000 × $0.0113 = $327.70 - **Meta charges for the month: $7417.70** Illustrative volumes. Excludes taxes, platform fees and volume-tier discounts. ### Which category drives the bill In the example month, marketing is 50% of the bill in Rest of Latin America but only 13% of the messages: one marketing template costs as much as 6.5 utility templates. Moving order and account updates to utility templates, and answering inside the free service window, lowers the bill fastest. ## Rest of Latin America compared with nearby markets Marketing in Rest of Latin America ranks 5 of 5 in this group (1 = cheapest) and is 60% above the average of the other markets. Utility and authentication are 2% below their average. | Market | Marketing | Utility | Authentication | |---|---|---|---| | **Rest of Latin America** | $0.0740 | $0.0113 | $0.0113 | | [Mexico](https://omnichannels.ai/whatsapp-pricing/mexico/) | $0.0397 | $0.0085 | $0.0085 | | [Colombia](https://omnichannels.ai/whatsapp-pricing/colombia/) | $0.0125 | $0.0008 | $0.0008 | | [Peru](https://omnichannels.ai/whatsapp-pricing/peru/) | $0.0703 | $0.0300 | $0.0300 | | [Brazil](https://omnichannels.ai/whatsapp-pricing/brazil/) | $0.0625 | $0.0068 | $0.0068 | ## Sources - [WhatsApp Business Platform pricing — Meta for Developers](https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing) - [Meta rate cards and volume tiers (CSV and PDF by currency) — Meta for Developers](https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing#rate-cards-and-volume-tiers) - [WhatsApp Business Platform pricing — WhatsApp Business website](https://business.whatsapp.com/products/platform-pricing) ## WhatsApp pricing in Rest of Latin America: questions ### How much does a WhatsApp message cost in Rest of Latin America? From 1 October 2026, Meta charges per delivered template message to recipients in Rest of Latin America: $0.0740 for marketing, $0.0113 for utility and $0.0113 for authentication. Rates are in USD. ### Which WhatsApp messages cost the most in Rest of Latin America? In the example month, marketing is 50% of the bill in Rest of Latin America but only 13% of the messages: one marketing template costs as much as 6.5 utility templates. Moving order and account updates to utility templates, and answering inside the free service window, lowers the bill fastest. ### What do 2,000,000 utility messages a month cost in Rest of Latin America? 2,000,000 utility templates a month in Rest of Latin America: $20960.00 instead of $22600.00 at list, a blended $0.01048 per message (7% off). ### Which languages should WhatsApp templates for Rest of Latin America use? Customers in Rest of Latin America mostly read Spanish, English and Haitian Creole. With 3 languages in common use, pick the template language from the customer's stored preference, not from the phone number's country code. ### How does WhatsApp pricing in Rest of Latin America compare with nearby markets? Marketing in Rest of Latin America ranks 5 of 5 in this group (1 = cheapest) and is 60% above the average of the other markets. Utility and authentication are 2% below their average. Source: Meta's official WhatsApp Business Platform rate card (USD), effective 1 October 2026, retrieved 2026-10-10. Rates are set by Meta and can change; your quote confirms the current rate.