---
title: "New Year travel deals SMS template (promotional)"
description: "Kick off the year's bookings with a New Year flights and hotels SMS offer: brand, year, date and link placeholders, STOP opt-out and an early-booking version."
canonical: "https://omnichannels.ai/templates/travel-new-year/"
language: "en"
updated: "2026-10-10"
publisher: "BroadNet Technologies"
brand: "OmniChannels.ai"
---

# New Year travel deals SMS template (promotional)

Canonical: https://omnichannels.ai/templates/travel-new-year/
Language: en
Publisher: OmniChannels.ai by BroadNet Technologies

Send it on 1 or 2 January, when many people plan the year's holidays. A clear discount with a book-by date turns that planning mood into early bookings.

- Channel: SMS
- Traffic type: Promotional
- Industry: Travel and hospitality
- Use case: New Year
- Characters: 121 · Encoding: GSM-7 · SMS segments: 1

```text
[Brand]: Happy New Year! Start [Year] with up to 35% off flights and hotels when you book by [Date]. [Link] Reply STOP to opt out
```

## Variables explained

| Variable | What it is | Example |
|---|---|---|
| `[Brand]` | Airline, travel agency or booking site name | TripNest |
| `[Year]` | The new year | 2027 |
| `[Date]` | Last day to book at the offer price | 10 Jan |
| `[Link]` | Short link to the deals page | tripn.st/ny |

## Category and compliance notes

Promotional SMS: send only to contacts who opted in, keep the opt-out instruction in every message, use a sender ID registered for promotional traffic and respect each country's sending hours.

## Variations

### Shorter version

```text
[Brand]: Happy New Year! Up to 35% off flights and hotels until [Date]: [Link] Reply STOP to opt out
```

### Plan summer early

```text
[Brand]: Plan your [Year] holidays early. Book by [Date] and save up to 35% on summer trips. [Link] Reply STOP to opt out
```

### Last day

```text
[Brand]: Last day to save up to 35% on flights and hotels. The offer ends tonight. [Link] Reply STOP to opt out
```

## How to use this template

1. **Copy the text:** Copy the message and keep the brand name at the start so the recipient knows who is writing.
2. **Replace the placeholders:** Map each [Placeholder] to a field in your contact list or system, keeping the message short.
3. **Check length and encoding:** Paste the final text into the SMS counter to see the segments you will pay for.
4. **Send from a registered sender ID:** Use a sender ID registered for this traffic type in each destination country.

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[Browse the template library](https://omnichannels.ai/tools/message-templates/)