---
title: "New property listing alert WhatsApp template (marketing)"
description: "Alert buyers and tenants to a new listing that matches their saved search. WhatsApp marketing template with variables, opt-out button and 3 variations."
canonical: "https://omnichannels.ai/templates/realestate-new-listing/"
language: "en"
updated: "2026-10-10"
publisher: "BroadNet Technologies"
brand: "OmniChannels.ai"
---

# New property listing alert WhatsApp template (marketing)

Canonical: https://omnichannels.ai/templates/realestate-new-listing/
Language: en
Publisher: OmniChannels.ai by BroadNet Technologies

Send it to opted-in leads when a property that fits their saved criteria comes on the market. Being first with the photos and a viewing button wins viewings in a fast-moving market.

- Channel: WhatsApp
- WhatsApp category: Marketing
- Industry: Real estate
- Use case: Promotion
- Characters: 138 / 1024

```text
Hi {{1}}, a new {{2}} has just been listed in {{3}} within your budget. Would you like to see the photos and floor plan or book a viewing?
```
Buttons: View listing | Book a viewing | Stop promotions

## Variables explained

| Variable | What it is | Example |
|---|---|---|
| `{{1}}` | Lead's first name | Priya |
| `{{2}}` | Property type and size | 3-bedroom townhouse |
| `{{3}}` | Community or area | Arabian Ranches |

## Category and compliance notes

Meta classifies this as a marketing template: it promotes, re-engages or announces. Send it only to people who opted in to hear from you on WhatsApp, keep the opt-out quick reply, and expect it to be billed at the marketing rate and subject to Meta's per-user marketing limits.

## Variations

### With price

```text
Hi {{1}}, a new {{2}} in {{3}} has just been listed at {{4}}. It matches your saved search. Want to see it before it goes?
```
Buttons: View listing | Book a viewing | Stop promotions

### Open house invite

```text
Hi {{1}}, we are holding an open house for a new {{2}} in {{3}} on {{4}}. Drop by any time, or book a private slot below.
```
Buttons: Book a viewing | Stop promotions

### Price drop

```text
Hi {{1}}, good news: the {{2}} in {{3}} you looked at has been reduced to {{4}}. Would you like to arrange a viewing?
```
Buttons: Book a viewing | Stop promotions

## How to use this template

1. **Copy the template:** Copy the body, footer and buttons exactly as shown, including the {{1}} variables.
2. **Add sample values:** Meta asks for a sample value for every variable when you submit, so use the examples in the table above.
3. **Submit it for approval:** Create it in WhatsApp Manager or through the API under the category shown, in the language you send in.
4. **Send it:** Once approved, send it from your campaigns or trigger it from your systems over the API.

## Related templates

- [Weekend sale SMS template (promotional)](https://omnichannels.ai/templates/retail-weekend-sale/)
- [New feature announcement RCS template (promotional)](https://omnichannels.ai/templates/saas-new-feature/)
- [Property viewing confirmation WhatsApp template (utility)](https://omnichannels.ai/templates/realestate-viewing-confirmed/)
- [Property viewing reminder SMS template (transactional)](https://omnichannels.ai/templates/realestate-viewing-reminder/)
- [Rent payment reminder SMS template (transactional)](https://omnichannels.ai/templates/realestate-rent-due/)
- [Still looking property re-engagement SMS template (promotional)](https://omnichannels.ai/templates/realestate-still-looking/)

[Browse the template library](https://omnichannels.ai/tools/message-templates/)